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neogen.ro

Neogen is the nr.1 internet portal in Romania. Their main services are: Neobizz, BestJobs, Doizece, Colegi, Noi2, Advertising. They are a 120-people company operating in 4 countries in the region. Their revenues double every year.


Neogen.ro - Web Portals

History

August 2000 - Four young entrepreneurs which met through the internet make Rogenerator, a company which has its activity objects to deliver e-business solutions.

October 2000 – Appears the strongest instrument for online finding and career administration, www.BestJobs.ro. Rogenerator distinguish oneself as the most innovative company from the Romanian internet.

October 2002 – The second version of BestJobs is launched and wins…again…the Internetics prize for the best career site.

July 2003 – RoGenerator SA, recognized leader in the online services market from Romania changed its name in Neogen SA

September 2003 – Neogen launches a program for association which is addressed to all webmasters from Romania, providing profit and internet traffic. In three months, it becomes the strongest affiliation program from Romania

March 2004 – Noi2.ro is competionless: it overuns100.000 visits per week and Neogen, the mother company, buys 2 rival sites: Relatii.ro si Hihooy.ro

October 2004 – Neogen launches Web search engine sustained by text advertising and Neogen site service – free web pages. Also now, Best jobs reaches at the 4 years old age and launches Targul Online de Joburi.

May 2005 – it’s launched Neogen Foto. In only four days from launching the new application registers a record number, 1500 photo albums, this demonstrates the interest of the Romanian internet users for this type of service.

June 2005 – after the success they had in Bulgaria, Neogen launched on the market from Serbia and Montenegro. February 2006 – Neogen has more than 1 million registered people

May 2006 – Neogen enters the online marketing market launching advertising message service. In this moment they launch the new Neogen SMS service.

February 2007 – they make the first virtual party from Romania

May 2007 – they buy Colegi.ro and Faces.md

August 2007 – launch of the new neogen. Version 2.0 September

2007 – more them 1 million viewers per week

March 2008 – Impulse.bg (neogen from BG) passes Yahoo

April 2008 – Blogaria 3

May 2008 - Neobizz is live

June 2008 – Faces.md becomes the Romanian site with the most posts


Services description

Neogen sites provides users with access to a rich collection of resources, including various communications tools, forums, shopping services, search services, personalized content and branded programming through its network of properties.

The impact of Neogen on the society is defined by the services they offer and by the way they are used. For example, the fact that thanks to them hundreds of thousands `people get a job each year gives them a great satisfaction.

neogen.ro - Has lately become one of the most visited Romanian portals. "Portal" is a bit overrated, as Neogen offers almost no outbound links to other sites. All services they offer are internal ones, provided by themselves.

An interesting particularity of this site is that none of the services they offer is an example of excellence. Usually, they would rank in 2'nd, 3'rd or 4'th position in the respective segments.


Neogen.ro users come from these countries:
Romania 86.3%
Italy 4.4%
Germany 1.7%
Canada 1.3%
Serbia and Montenegro 0.8%

Neogen.ro traffic rank in other countries:
Romania 33
Serbia and Montenegro 1,858
Italy 6,918
Canada 13,381
Germany 41,558

Neogen.ro - Web Portals


Where people go on Neogen.ro:
noi2.neogen.ro - 39%
mesaje.neogen.ro - 12%
doizece.neogen.ro - 12%
club.neogen.ro - 10%
profil.neogen.ro - 8%
neogen.ro - 3%
mall.neogen.ro - 3%
chat.neogen.ro - 2%
bestjobs.neogen.ro - 2%
i.neogen.ro - 1%

www.neogen.ro They recently launched the new version of their home page and they took the bald decision to anticipate the market and to launch a Web 2.0 portal while in Romania I think we are in Web 0.5 . However its nice features (customizing the content with RSS feeds, modules) can be accessed only as registered and logged in user, but it worth trying it out.

Web 2.0 is a trend in the use of World Wide Web technology and web design that aims to facilitate creativity, information sharing, and, most notably, collaboration among users. These concepts have led to the development and evolution of web-based communities and hosted services, such as social-networking sites, wikis, blogs, and folksonomies (the practice of categorizing content through tags). Although the term suggests a new version of the World Wide Web, it does not refer to an update to any technical specifications, but to changes in the ways software developers and end-users use the internet.

It never stops surprising them how people can perceive some developments like this, first they were accused that they copied www.live.com, however they launched the portal before that, now the problem seems to be that it's like google.com/ig.

The single thing that is bugging them is, if they are not too early with this kind of service on the market. They have to (and going to) make some improvements on the portal, there is a need of more content for the 1st page without login, and a lot more interesting content should be added for users to choose from. (Apropo content and RSS feeds, I noticed with satisfaction that PRO TV already is using RSS feads for several types of content, hopefully other media sites will follow their lead).

Neogen - expanding in and outside Romania
Neogen is one of the biggest players on the Romanian web (and the biggest in the Web 2.0 market especially). The company has the following services:

  • personalized startpage (Neogen homepage - Netvibes or Pageflakes like)
  • search engine (the homepage also - Google like)
  • dating (Noi2)
  • social networking (Club Neogen - Myspace like)
  • social networking for primary school,high school and college students (Colegi - Facebook like)
  • jobsite (BestJobs)
  • photo sharing (Foto - Flickr like)
  • video sharing (Video - Youtube like)
  • online games (Doizece)
  • classifieds (anunturi.neogen.ro - Google Base like)
  • Business directory (Catalog)
  • web statistics (Monitor)
  • news (Stiri - Google News like)
  • newsletters for their services
  • personal websites (Site - Yahoo Geocities like)
  • online advertising (Asociati and Publicitate - affiliate programs and Google Adsense like)
  • web hosting (Hosting)
  • automotive (Auto)
  • real estate (Imobiliare)
  • internal messaging system for all of the above

Combined, these web properties have 1.8 million registered users in Romania (plus 550,000 in Bulgaria and Serbia) and 3.5 million visitors monthly (according to Trafic.ro, which is the most utilized web stats tracking software from Romania).

Neogen's acquisition spree brought new web properties to the company in Romania: colegi.ro, doizece.ro, resurseumane.ro, Prohost (hosting), Archiweb (stats), Relatii (dating). They have also acquired services in the countries around Romania: Bulgaria - love.bg, Serbia - Poljubac.com and Moldavia - faces.md.

Recently, Neogen received a capital infusion from Tiger Global Investment USA (which has also invested in Yandex.ru, Baidu.com, Mynet.com, Google.com) and Wouwer Holland. This will enable Neogen to expand more of their services. The same funds made a large investment into eJobs, the biggest recruiting site from Romania.


References:

www.neogen.ro
www.alexa.com
www.bestjobs.ro
www.imomarket.com
www.rash.ro
www.readwriteweb.com
http://www.stiltonstudios.net/glossary.htm#w


Anda.S
Anda.S
Latest page update: made by Anda.S , Jun 29 2008, 1:08 PM EDT (about this update About This Update Anda.S Edited by Anda.S

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Anonymous HELLO 0 Apr 13 2010, 3:41 AM EDT by Anonymous
 
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AM AVUT CONT PE NEOGEN DAR... ASTAZI 13 [!!!] APRILIE MI- A FOST ANULAT !!! MULTUMESC MULT ! NICI MACAR SA-MI FIE EXPLICAT MOTIVUL... mda, Romaniaaaaaaaaa
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Anonymous prietenie 0 Jun 12 2009, 12:55 PM EDT by Anonymous
 
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caut o fata de la 20 la 35 marian macheam sint din bucuresti am 24 ani
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